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Community

Master in Strategic Marketing (Anno Accademico 2021/2022) - Master in Strategic Marketing (with Berlin School of Business and Innovation)

Marketing Communications



Bibliografia

Filtra per anno accademico:
Lezione n.1: The scope of marketing communications

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Bibliography_Les.1  (A.A. 2018/2019)
Bibliography_Les 1
Lezione n.2: The management of marketing communications

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Bibliography_Les.2  (A.A. 2018/2019)
Bibliography_Les 2
Lezione n.3: Advertising and Public Relations

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Bibliography_Les.3  (A.A. 2018/2019)
Bibliography_Les 3
Lezione n.4: The marketing communications mix

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Bibliography_Les.4  (A.A. 2018/2019)
Bibliography_Les 4
Lezione n.5: The messages an organisation conveys