Global MBA (blended Rome edition) (Ακαδημαϊκό έτος 2019/2020)

ICT for the network organization

ν. μαθήματος 1: The network organization: a contemporary organization design Organization and Organizational forms Classic Organizational Forms Network Organizational Form Agile Company		Antoine Harfouche
ν. μαθήματος 2: Strategic alignment in Network organizations Strategic alignment The business strategic dimension The organizational dimension The IT strategy dimension The technological dimension Example: NETJETS		Antoine Harfouche
ν. μαθήματος 3: Leading network organizations: strategic mission and vision Introduction to the Network Organization (Net-O) Strategic Purpose Stakeholders Corporate Governance Corporate Social Responsibility		Cinzia Dal Zotto
ν. μαθήματος 4: Collaboration in the Supply Chain. EDI based collaboration Supply Chain and Supply Chain Management Systems (SCMS) Collaborative Supply Chain Vendor Management Inventory Collaborative Planning, Forecasting and Replenishment (CPFR)		Antoine Harfouche
ν. μαθήματος 5: New business models in network organizations A Business Model Pillars of Business Model Blending the BOS Framework with the BMC		Antoine Harfouche
ν. μαθήματος 6: Business model architecture for network organizations What are business models? Open Business models Business model dynamics		Cinzia Dal Zotto
ν. μαθήματος 7: Virtual Firms and e-servuction/E-servitization process Digital Economy Traditional face-to-face servuction process Virtual servuction process LINK TO E-BUSINESS		Antoine Harfouche
ν. μαθήματος 8: Knowledge Management and network organizations Knowledge, Knowledge Management (KM), & KM Systems (KMS) Organizational learning Transforming knowledge Enterprise-wide knowledge management systems Knowledge work systems (KWS) and Intelligent techniques		Antoine Harfouche
ν. μαθήματος 9: Co-opetition and co-production Advantages of external collaboration Cooperative Competition Co-production and Strategic Alliances Value Chain to Identify potential co-productionADVANTAGES		Antoine Harfouche
ν. μαθήματος 10: Collaboration in the Supply Chain Internet based collaboration Net marketplaces E-distributors E-procurement Exchanges Industry consortia Trends in Net marketplaces Private industrial networks		Antoine Harfouche
ν. μαθήματος 11: Network organizations to create shared value Complex social problems Solving CS problems through Shared Values ICT and shared value to solve CS problems ICT and social business		Antoine Harfouche
ν. μαθήματος 12: Customer value o-creation and Customization Customer value co-creation Customization Pitfalls of Customization Co-creation in E-communities		Antoine Harfouche
ν. μαθήματος 13: Customer Relationship Management Systems (CRMS) in network organization The Customer Relationship Management strategy CLTV and up selling/cross selling Classification of CRMS CRM Success and failure E-Customer Relationship Management Systems (CRM)		Antoine Harfouche
ν. μαθήματος 14: Optimizing internal collaborations in Network organizations Using Databases to Improve the Distribution of Information Technology-supported communication Workflows –Groupwaresand Enterprise Collaboration		Antoine Harfouche
ν. μαθήματος 15: Motivation and incentive systems for network organizations Motivation and knowledge sharing Motivation to perform Content motivation theories Process motivation theories		Cinzia Dal Zotto
ν. μαθήματος 16: Leadership approaches for network organization The concept of leadership Evolution of leadership approaches Leadership styles Leadership in Net-Org		Cinzia Dal Zotto
ν. μαθήματος 17: Network organizations and intercultural competence Definition of Culture Intercultural Competence Challenges and opportunities of intercultural competence		Cinzia Dal Zotto
ν. μαθήματος 18: Network organization and inclusive HRM From diversity to inclusion Developing a supportive organizational culture Best practices and problems		Cinzia Dal Zotto
ν. μαθήματος 19: Communication and employee engagement in the network organizations Communication for employee engagement Organizational processes for employee participation Enhance creativity		Cinzia Dal Zotto
ν. μαθήματος 20: Network organizations and integrated strategic marketing approach Marketing approaches Market segmentation and mix New approaches, other than the customer oriented approach?		Cinzia Dal Zotto
ν. μαθήματος 21: Coperate branding in network organizations Brands and their function New branding approach Corporate branding Social media as new vectors		Cinzia Dal Zotto
ν. μαθήματος 22: Native advertising and network organizations Contextual background Commercial brands becoming media Media becoming commercial brands Native advertising Implications		Cinzia Dal Zotto

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Global MBA (blended Rome edition) (Ακαδημαϊκό έτος 2019/2020)

ICT for the network organization

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Global MBA (blended Rome edition) (Ακαδημαϊκό έτος 2019/2020)

ICT for the network organization

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