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This module examines cross-cultural issues and how these impact upon management by interpreting and critically evaluating the underlying theories of culture and applying them in international business contexts. The module will be delivered in a form of lectures and seminars and both of them will include real life examples, participative exercises (role-plays, problem solving exercises) and multimedia. |
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The aims of this module are to encourage students to:
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Critically examine the various cross-cultural issues affecting management.
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Evaluate the theories and conceptual frameworks of culture.
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Apply strategic thinking in international business settings.
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