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MOOC Massive Open Online Courses (Academic Year 2018/2019)

CBVE - Master Class on Entrepreneurship

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Lesson n.1: INTRODUCTION TO BUSINESS PLANNING
Lesson n.2: THE BUSINESS IDEA Description of the business idea n. 2.1 - Template of a Business Plan (A.Y. 2008-2009) Business Plan Finding the idea n. 2.2 - Business Skills Set (A.Y. 2008-2009) Business Skills Avoid thinking that is a good idea n. 2.3 - Article from Journal of Business Strategy (A.Y. 2008-2009) Strategy strategic planning
Lesson n.3: PRODUCT/MARKET ANALYSIS
Lesson n.4: INDUSTRY ANALYSIS Contents n. 4.1 - Articles (A.Y. 2009/2010) Articles Technological Know-How/Localization/Provisioning Sources n. 4.2 - Magazine Articles (A.Y. 2009/2010) Articles
Lesson n.5: COMPETITIVE ANALYSIS
Lesson n.6: THE OPERATIONAL PLAN - PART 1 Price Perception n. 6.1 - Price Perception (A.Y. 2009/2010) Price Perception - CBVE Advertisement/Promotion/Merchandising n. 6.2 - Advertisement/Promotion/Merchandising (A.Y. 2009/2010) Advertisement - Promotion - Merchandising - CBVE
Lesson n.7: THE OPERATIONAL PLAN - PART 2 Legal Forms n. 7.1 - Legal Forms - Further material - CBVE (A.Y. 2009/2010) Legal Forms - Material
Lesson n.8: ECONOMIC SUSTAINABILITY ANALYSIS
Lesson n.9: ANALYSIS OF FINANCIAL AND FIRM SUSTAINABILITY: ACCOUNTS AND FINANCE FOR NEW ENTERPRISES
Lesson n.10: MANAGEMENT CONTROL Programming n. 10.1 - Programming (A.Y. 2009/2010) MANAGEMENT CONTROL - books Control n. 10.2 - Control (A.Y. 2009/2010) control - books Qualitative aspect: Information feedback n. 10.3 - Qualitative aspect: Information feedback (A.Y. 2009/2010) MANAGEMENT CONTROL n. 10.4 - Quantitative aspect: Budget control (A.Y. 2009/2010) Quantitative aspect: Budget control Economic/Financial control n. 10.5 - Economic - Financial control (A.Y. 2009/2010) Economic - Financial control